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Sales management handbook / Patrick Forsyth - 278 páginas : ilustraciones ; 26 cm.

Includes bibliographies and index.

1. Sales research.-- 2. Sales forecasting.-- 3. Sales planning.-- 4. Planning for major customers.-- 5. Finance.-- 6. Motivating the team.-- 7. Motivation programmes.

ISBN: 9780566025853

Subjects--Topical Terms:
GESTIÓN DE VENTAS

Dewey Class. No.: 658.81 / F7351s