Reimagining design :
Bethune, Kevin G.
Reimagining design : unlocking strategic innovation / Kevin Bethune, foreword by John Maeda - xii, 195 pages : illustrations ; 21 cm - Simplicity: design, technology, business, life .
Includes bibliographical references and index
"How a deliberate merger of design and innovation capabilities can help organizations garner more strategic advantage, pursue sustainable growth, navigate disruption, and improve foresight"--
9780262046503
Innovaciones tecnológicas--Administración
Planificación empresarial
Creatividad en las organizaciones
658.4063 / B466r
Reimagining design : unlocking strategic innovation / Kevin Bethune, foreword by John Maeda - xii, 195 pages : illustrations ; 21 cm - Simplicity: design, technology, business, life .
Includes bibliographical references and index
"How a deliberate merger of design and innovation capabilities can help organizations garner more strategic advantage, pursue sustainable growth, navigate disruption, and improve foresight"--
9780262046503
Innovaciones tecnológicas--Administración
Planificación empresarial
Creatividad en las organizaciones
658.4063 / B466r
