Detalles MARC
000 -CABECERA |
campo de control de longitud fija |
02619cam a22003018i 4500 |
001 - NÚMERO DE CONTROL |
campo de control |
22447826 |
005 - FECHA Y HORA DE ACTUALIZACIÓN |
005 |
20230711151918.0 |
008 - LONGITUD FIJA |
campo de control de longitud fija |
220118s2022 nju grb 001 0 eng c |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
9781119780137 |
040 ## - FUENTE DE CATALOGACIÓN |
Centro catalogador/agencia de origen |
DLC |
Lengua de catalogación |
Inglés |
Centro/agencia transcriptor |
EC-QuPUC |
Normas de descripción |
rda |
Catalogador |
|
041 ## - IDIOMA |
idioma |
Inglés |
100 ## - AUTOR PERSONAL |
nombre |
Tennant, David, |
Término indicativo de función/relación |
Autor |
9 (RLIN) |
77761 |
245 10 - TÍTULO PROPIAMENTE DICHO |
título |
Product development : |
subtítulo |
an engineer's guide to business considerations, real-world product testing, and launch / |
Mención de responsabilidad, etc. |
David V. Tennant |
264 #1 - PIE DE IMPRENTA |
lugar (ciudad) |
Hoboken, New Jersey : |
editorial |
John Wiley & Sons, |
fecha |
2022 |
300 ## - DESCRIPCIÓN FÍSICA |
Extensión |
ix, 222 páginas : |
Ilustraciones |
Ilustraciones ; |
Dimensiones |
26 cm |
336 ## - TIPO DE CONTENIDO |
Término de tipo de contenido |
texto |
337 ## - MEDIACIÓN |
Nombre/término del tipo de medio |
no mediado |
338 ## - PORTADOR |
Nombre/término del tipo de soporte |
volumen |
504 ## - NOTA DE BIBLIOGRAFÍA |
Bibliografía, etc. |
Includes bibliographical references and index |
520 ## - RESUMEN |
Resumen |
"My formal academic training began as a student of mechanical engineering. Simultaneously, I worked part time as a designer to pay for my education. In this case, my work allowed me to see how products were developed to the lower level where I was doing the technical drawing. And my engineering education helped me learn the limits of materials, think about product technical features, and how to apply mathematical formulas to solve technical problems. However, nowhere did I learn about how products are really developed. What drives a company to success? How do companies know which products will be accepted in the marketplace? What is a marketplace or a market segment? As a result, my education and early work experience taught me a lot about applying engineering principals, but I had no knowledge of marketing, sales, business finance, C-level executive support, or how R&D (research and development) and the other areas are supposed to all work together. I simply (and naively) believed that new products were developed and launched by the engineering department. The product that had the better design would always be preferred by consumers. Since those days in college, and my early career in engineering, I have come a long way to understanding that product development is a multi-faceted effort involving many diverse groups and talents. It is so much more than R&D or engineering."-- |
588 ## - Fuente de la Descripción |
fuente |
Description based on print version record and CIP data provided by publisher; resource not viewed |
856 ## - LOCALIZACIÓN Y ACCESO ELECTRÓNICOS |
URL |
<a href="https://puce.odilo.us/info/product-development-an-engineers-guide-to-business-considerations-real-world-product-testing-and-launch-03111148">https://puce.odilo.us/info/product-development-an-engineers-guide-to-business-considerations-real-world-product-testing-and-launch-03111148</a> |
082 00 - CLASIFICACIÓN DECIMAL DEWEY |
Clasificación |
658.575 |
Clave de autor |
T255p |
650 #4 - MATERIA GENERAL |
Término de materia o nombre geográfico como elemento inicial |
Productos nuevos |
9 (RLIN) |
62308 |
650 #4 - MATERIA GENERAL |
Término de materia o nombre geográfico como elemento inicial |
Administración de la producción |
9 (RLIN) |
44199 |
650 #4 - MATERIA GENERAL |
Término de materia o nombre geográfico como elemento inicial |
Diseño industrial |
9 (RLIN) |
52622 |
942 ## - PUNTO DE ACCESO ADICIONAL KOHA |
Tipo de ítem koha |
Libro |
Préstamos Koha (prestado), todas las copias |
0 |