Kaplan, Robert S <br/><br/>
Strategy maps / 
Robert S. Kaplan, David P. Norton 
 - 1° Ed. 
 - 454 páginas  ;  24 cm. 
<br/><br/> Factura educativa 
<br/><br/>PART I. OVERVIEW 1.- Introduction 2.- Strategy maps PART II. VALUE-CREATNG PROCESSES 3.- Operations management processes 4.- Customer management processes 5.- Innovation processes 6.- Regulatory and social processes PART III. INTANGIBLE ASSETS 7.- Aligning intangible assets to enterprise strategy 8.- Human capital readiness 9.- Information capital readiness 10.- Organization capital readiness PART IV. BUILDING STRATEGIES AND STRATEGY MAPS 11.- Customizing your strategy map to your strategy 12.- Planning the campaign PART V. THE CASE FILES 13.- Private-sector organizations 14.- Public-sector organizations 15.- Nonprofit organizations 
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<br/><br/><label>ISBN: </label>9781591391340 
<br/><br/><label>Subjects--Topical Terms: </label><br/>GERENCIA EJECUTIVA
<br/><br/><label>Dewey Class. No.: </label>658.4  / K1412 2004