Bethune, Kevin G. <br/><br/>
Reimagining design :  unlocking strategic innovation / 
Kevin Bethune, foreword by John Maeda 
 - xii, 195 pages :  illustrations ;  21 cm 
 - Simplicity: design, technology, business, life .
<br/><br/>Includes bibliographical references and index 
<br/><br/> "How a deliberate merger of design and innovation capabilities can help organizations garner more strategic advantage, pursue sustainable growth, navigate disruption, and improve foresight"-- 
<br/><br/><label>ISBN: </label>9780262046503 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Innovaciones tecnológicas--Administración<br/>Planificación empresarial<br/>Creatividad en las organizaciones
<br/><br/><label>Dewey Class. No.: </label>658.4063  / B466r