TY - BOOK AU - Haines,Steven TI - The product manager's survival guide : : everything you need to know to succeed as a product manager / SN - 9780071805469 (alk. paper) U1 - 658.5 23 PY - 2013///] CY - New York PB - McGraw-Hill Education KW - Product management KW - New products N1 - Includes bibliographical references and index; Getting your bearings -- Starting out -- Navigating the organization -- Learning the product's business -- Embracing your product -- The product's environmental domain -- Getting work done -- Influencing people and building teams -- Mastering the processes and templates -- Harnessing and analyzing data -- Moving forward -- Developing other professional attributes -- Planning your next steps UR - https://www.accessengineeringlibrary.com/content/book/9780071805469 ER -