TY  - BOOK
AU  - Martin,Roger L.
AU  - Christensen,Karen
TI  - Rotman on design: the best on design thinking from Rotman magazine 
SN  - 9781442616202
U1  - 658.5752 23
PY  - 2013///
CY  - Toronto
PB  - University of Toronto Press
KW  - Diseño de productos
KW  - ARMARC 2.0
KW  - Diseño industrial
KW  - Estética
N2  - Over the past decade, the Rotman School of Management and its award-winning publication, Rotman magazine, have proved to be leaders in the emerging field of design thinking. Employing methods and strategies from the design world to approach business challenges, design thinking can be embraced at every level of an organization to help build innovative products and systems, and to enhance customer experiences
UR  - https://puce.odilo.us/info/rotman-on-design-the-best-on-design-thinking-from-rotman-magazine-03865576
ER  -