Porter, Michael E.
Competitive strategy : techniques for analyzing industries and competitors
- New York, Estados Unidos Free Press, 1980 1980
- xxviii, 396 p. 24 cm.
Bibliografía: p. 383-387
978-0-684-84148-9
COMPETENCIA ECONOMICA
INDUSTRIAS - ADMINISTRACION
PLANIFICACION ESTRATEGICA
658.4012/P834c