Porter, Michael E.

Competitive strategy : techniques for analyzing industries and competitors - New York, Estados Unidos Free Press, 1980 1980 - xxviii, 396 p. 24 cm.

Bibliografía: p. 383-387

978-0-684-84148-9


COMPETENCIA ECONOMICA
INDUSTRIAS - ADMINISTRACION
PLANIFICACION ESTRATEGICA

658.4012/P834c