Levinson, Jay Conrad. Mastering guerrilla marketing : 100 profit-producing insights you can take to the bank - Nueva York, Estados Unidos Houghton Mifflin Company 1999 - xi, 251 p. 23 cm ISBN: 0-395-90875-2 Subjects--Topical Terms: MERCADOTECNIA Dewey Class. No.: 658.8/L578m