TY  - BOOK
AU  - Levinson,Jay Conrad
TI  - Mastering guerrilla marketing : 100 profit-producing insights you can take to the bank
SN  - 0-395-90875-2
U1  - 658.8/L578m 
PY  - 1999///
CY  - Nueva York, Estados Unidos 
PB  - Houghton Mifflin Company
KW  - MERCADOTECNIA
ER  -