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Writing winning business proposals / Richard C. Freed, Shervin Freed, Joe Romano.

Por: Colaborador(es): Idioma: Inglés Editor: New York : McGraw-Hill, 2011Edición: 3rd edDescripción: 1 online resource (viii, 311 pages) : illustrationsTipo de contenido:
  • texto
Tipo de medio:
  • computadora
Tipo de soporte:
  • recurso en línea
ISBN:
  • 9780071742320
Tema(s): Clasificación CDD:
  • 808.06665 22
Recursos en línea:
Contenidos:
Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes--determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits -- Writing the fees slot -- Summary--the proposal development process.
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E-Book E-Book Sede Quito Col General 808.06665 (Navegar estantería(Abre debajo)) Disponible Ebook00448
Total de reservas: 0

Includes bibliographical references (p. 303-306) and index.

Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes--determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits -- Writing the fees slot -- Summary--the proposal development process.

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