000 01384nam a2200277Ia 4500
001 5566
008 150527s2004 -us 00 0 eng d
020 _a9781591391340
040 _aPUCESD
_bspa
_erda
082 0 4 _a658.4
_bK1412 2004
090 _aPlanta Baja
100 1 _aKaplan, Robert S
245 1 0 _aStrategy maps /
_cRobert S. Kaplan, David P. Norton
250 _a1° Ed.
264 1 _aEstados Unidos de América :
_bMcGraw-Hill ,
_c2004
300 _a454 páginas ;
_c24 cm.
336 _atxt
337 _an
338 _anc
500 _aFactura educativa
505 0 _aPART I. OVERVIEW 1.- Introduction 2.- Strategy maps PART II. VALUE-CREATNG PROCESSES 3.- Operations management processes 4.- Customer management processes 5.- Innovation processes 6.- Regulatory and social processes PART III. INTANGIBLE ASSETS 7.- Aligning intangible assets to enterprise strategy 8.- Human capital readiness 9.- Information capital readiness 10.- Organization capital readiness PART IV. BUILDING STRATEGIES AND STRATEGY MAPS 11.- Customizing your strategy map to your strategy 12.- Planning the campaign PART V. THE CASE FILES 13.- Private-sector organizations 14.- Public-sector organizations 15.- Nonprofit organizations
526 _aAdministración de Empresas
590 _aSH
650 0 4 _aGERENCIA EJECUTIVA
942 0 0 _00
_cBK
999 _c204826
_d204826