000			02105nam a2200277Ia 4500
001			8919
008			160204s2013 -us 00 0 eng d
020			_a9780273770411
040			_aPUCESD _bspa _erda
082	0	4	_a338.4 _bL663 2013
090			_aPlanta Baja
100	1		_aLipczynski, John
245	1	0	_aIndustrial Organization / _cJohn Lipczynski , John O. S. Wilson , John Goddard
250			_a4° Ed.
264		1	_aEstados Unidos de América : _bPearson , _c2013
300			_a872 páginasages ; _c25 cm.
336			_atxt
337			_an
338			_anc
500			_aFactura Educativa
505	0		_aThe fourth edition of Industrial Organisation continues to highlight the strong link between the theory and analysis of industrial economics using engaging case studies. It takes students on a journey through the historical development of industrial organisation to the present day with new case studies exploring contemporary issues in business, finance and economics. - Acknowledgements - Part ITheoretical Foundations - Industrial organization: an introduction - Production, Costs and Demand - Perfect Competition, Monopolistic Competition and Monopoly - Managerial Theories of the Firm - Transaction costs, agency and resource-based theories of the firm.--. Part II: Structural Analysis of Industry - Oligopoly: non-collusive models - Oligopoly: collusive models - Concentration: measurement and trends - Determinants of seller concentration - Barriers to entry - Market structure, firm strategy and performance.--. Part III: Analysis of Firm Strategy - Pricing - Auctions - Product differentiation - Advertising - Research and development - Mergers and strategic alliances - Vertical integration - Vertical restraints - Diversification.--. Part IV: Analysis of Public Policy - Competition policy - Regulation -- Appendices: Analytical Tools -- Appendix 1Mathematical methods - Appendix Econometric methods
526			_aAdministración de Empresas
590			_aNR
650	0	4	_aINDUSTRIAS Y SERVICIOS SECUNDARIOS
942	0	0	_00 _cBK
999			_c208173 _d208173