| 000 | 01073nam a22002897a 4500 | ||
|---|---|---|---|
| 005 | 20240514152846.0 | ||
| 007 | ta | ||
| 008 | 220324b2022 us a|||gr|||| 00| 0 eng d | ||
| 020 | _a978-1-0718-2690-4 | ||
| 040 |
_aEC-QuPUC _bspa _erda |
||
| 041 | _aenm | ||
| 082 |
_a302.23 _bF87s |
||
| 100 |
_aFreberg, Karen June _973044 |
||
| 245 | 1 | 0 |
_aSocial media for strategic communication : _bcreative strategies and research-based applications / _cKaren Freberg |
| 250 | _aSecond edition | ||
| 264 | 1 |
_aLos Angeles : _bSAGE, _c2022 |
|
| 300 |
_axxi, 460 pages : _billustrations ; _c26 cm |
||
| 336 | _atxt | ||
| 337 | _an | ||
| 338 | _anc | ||
| 650 | 7 |
_aMedios de comunicación social _958846 _2ARMARC 2.0 en línea |
|
| 650 | 7 |
_aRedes sociales _963068 _2ARMARC 2.0 en línea |
|
| 650 | 7 |
_aPublicidad en internet _2 _962696 |
|
| 650 | 7 |
_aPersuasión (Psicología) _2 _961318 |
|
| 856 | _uhttps://puce.odilo.us/info/social-media-for-strategic-communication-creative-strategies-and-research-based-applications-03132360 | ||
| 942 |
_cBK _03 |
||
| 999 |
_c283049 _d283049 |
||