000 | 01095cam a2200349 i 4500 | ||
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001 | 18050743 | ||
005 | 20231004115500.0 | ||
008 | 140228s2014 nyua b 001 0 eng | ||
010 | _a 2014004899 | ||
020 | _a9780071824507 (alk. paper) | ||
020 | _a0071824502 (alk. paper) | ||
040 |
_aDLC _beng _cEC-QuPUC _erda _dDLC _fPamela Vega |
||
041 | _aenm | ||
042 | _apcc | ||
082 | 0 | 0 |
_a658.5 _223 |
100 | 1 | _aHaines, Steven. | |
245 | 1 | 4 |
_aThe product manager's desk reference / _cSteven Haines |
250 | _aSecond Edition | ||
264 | 1 |
_aNew York : _bMcGraw-Hill, _c[2014] |
|
300 |
_axlvi, 786 pages : _billustrations ; _c24 cm |
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336 |
_atxt _btxt |
||
337 |
_an _bn |
||
338 |
_anc _bnc |
||
504 | _aIncludes bibliographical references (pages 755-757) and index. | ||
650 | 0 | _aProduct management. | |
650 | 0 | _aMarketing. | |
650 | 0 | _aProduct differentiation. | |
650 | 0 | _aBusiness forecasting. | |
650 | 0 | _aNew products. | |
856 | _uhttps://www.accessengineeringlibrary.com/content/book/9780071824507 | ||
942 | _cEBK | ||
999 |
_c286480 _d286478 |