000 01095cam a2200349 i 4500
001 18050743
005 20231004115500.0
008 140228s2014 nyua b 001 0 eng
010 _a 2014004899
020 _a9780071824507 (alk. paper)
020 _a0071824502 (alk. paper)
040 _aDLC
_beng
_cEC-QuPUC
_erda
_dDLC
_fPamela Vega
041 _aenm
042 _apcc
082 0 0 _a658.5
_223
100 1 _aHaines, Steven.
245 1 4 _aThe product manager's desk reference /
_cSteven Haines
250 _aSecond Edition
264 1 _aNew York :
_bMcGraw-Hill,
_c[2014]
300 _axlvi, 786 pages :
_billustrations ;
_c24 cm
336 _atxt
_btxt
337 _an
_bn
338 _anc
_bnc
504 _aIncludes bibliographical references (pages 755-757) and index.
650 0 _aProduct management.
650 0 _aMarketing.
650 0 _aProduct differentiation.
650 0 _aBusiness forecasting.
650 0 _aNew products.
856 _uhttps://www.accessengineeringlibrary.com/content/book/9780071824507
942 _cEBK
999 _c286480
_d286478