000 01615cam a22003257i 4500
001 18445772
005 20240822153814.0
007 ta
008 150112s2013 onca gr 000 0 eng d
010 _a 2014498109
020 _a9781442616202
040 _aBTCTA
_beng
_cEC-QuPUC
_erda
_fCarmen Guachamín
041 _aenm
082 0 4 _a658.5752
_bR746
_223
245 1 0 _aRotman on design :
_bthe best on design thinking from Rotman magazine /
_cintroduced by Paola Antonelli and Roger Martin ; edited by Roger Martin and Karen Christensen.
264 1 _aToronto :
_bUniversity of Toronto Press,
_c2013
300 _a264 pages :
_billustrations (some color) ;
_c27 cm
336 _atxt
_btxt
337 _an
_bn
338 _anc
_bnc
520 _aOver the past decade, the Rotman School of Management and its award-winning publication, Rotman magazine, have proved to be leaders in the emerging field of design thinking. Employing methods and strategies from the design world to approach business challenges, design thinking can be embraced at every level of an organization to help build innovative products and systems, and to enhance customer experiences.
650 0 _aDiseño de productos
_2ARMARC 2.0
_967250
650 7 _aDiseño industrial
_2ARMARC 2.0
_952622
650 7 _aEstética
_2ARMARC 2.0
_954473
700 1 _aMartin, Roger L.,
_d1946-
_eedt
_988959
700 1 _aChristensen, Karen,
_d1966-
_eedt
_988960
730 0 _aRotman.
856 _uhttps://puce.odilo.us/info/rotman-on-design-the-best-on-design-thinking-from-rotman-magazine-03865576
942 _cBK
999 _c287788
_d287786