| 000 | 00605nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | 56157 | ||
| 008 | 200505s9999 xx 000 0 und d | ||
| 020 | _a968-880-948-9 | ||
| 040 |
_aEC-QuPUC _bspa |
||
| 082 | 0 | 4 | _a658.8/K848f/1998 |
| 100 | 1 | _aKotler, Philip | |
| 245 | 0 | _aFundamentos de mercadotecnia / Philip Kotler ; Gary Armstrong | |
| 250 | _a4a. Ed. | ||
| 260 |
_aMéxico, México _bPrentice-Hall Hispanoamericana _c1998 |
||
| 300 |
_axxix, [714 p.] _b _c26 cm |
||
| 534 | _aTraducción de : Marketing an introduction. | ||
| 650 | 4 | _aMERCADOTECNIA | |
| 700 | 1 | _aArmstrong, Gary | |
| 999 |
_c81018 _d81018 |
||
| 942 | 0 | 0 | _00 |