| 000 | 00581nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | 129650 | ||
| 008 | 200505s9999 xx 000 0 und d | ||
| 020 | _a978-607-17-2324-6 | ||
| 040 |
_aEC-QuPUC _bspa |
||
| 082 | 0 | 4 | _a658.8/R862n |
| 100 | 1 | _aRoullet, Bernard | |
| 245 | 0 | _aNeuromarketing / Bernard Roullet ; Olivier Droulers | |
| 260 |
_aMéxico, México _bTrillas, c2015 _c2015 |
||
| 300 |
_a184 p. _b _c23 cm.*il. |
||
| 504 | _aIncluye bibliografía | ||
| 650 | 4 | _aCONSUMIDORES - PSICOLOGIA | |
| 650 | 4 | _aMERCADOTECNIA | |
| 700 | 1 | _a Droulers, Olivier | |
| 999 |
_c81727 _d81727 |
||
| 942 | 0 | 0 | _01 |